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Why gambling businesses ask for selfies

A gambling business may ask you for a selfie if they think there may be fraudulent activity on your account.

For example, where there's been identity theft and an account has been created using a persons details but that person isn't controlling the account or doing the gambling.

Gambling businesses should not ask for this information when you make a withdrawal if they could have asked for it sooner. However, there may be a legal requirement that means they have to ask for the information at that time.

If you're not happy about the information you have been asked to provide, you'll need to contact the gambling company directly and follow the complaints process.

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